9 Ways To Grow Your Design Business in 2023
The world of design is fast paced, and someone is always in demand for a new website, logo or branding for their business. Our guide has hand picked some of the fast ways you can take advantage of your skills and expand your business in 2023.
With things increasingly becoming more digital, there are plenty of opportunities for your design business to diversify and offer new and exciting ways to gain more clients.
Get busy making and selling templates
Creating templates is a simple and passive way to make a bit of extra dough on the side. Templates are commonly required for things like eBooks, invitations, business cards, you name it! People love being able to access designs that are ready to go, easy to download and print off as needed.
Once you start establishing a library of templates, you could set up an online store, and have your templates ready to sell and download.
Share your knowhow
People are always looking at new ways to learn new things, and graphic design and design skills in general. There are a variety of platforms that you can share your knowledge through including workshops, webinars and online courses.
Platforms like Skillshare are popular for teaching design topics in an online classroom format.
Stick to it
With social media platforms like TikTok taking off, more people are purchasing stickers to amplify their social media interactions. Sticker shops are becoming more in demand and can be easily set up with the help of programs like Photoshop or Canva.
Design fonts
If typography is your kind of gig, then designing fonts could be another option for your design business. Platforms like Etsy are often popular for designers to sell their specialty fonts to buyers after a more unique font design.
Branch into custom branding
Designing and creating customised branding for companies is a niche and higher-end paying approach to building your design business. This is more of a package deal where you can work with multiple elements and design needs of your client, tailoring and looking after all their requirements.
This may include designing things like their logo, creating a colour scheme, designing the packaging, fonts and patterns, ultimately all with the goal of getting the business’ brand noticed in the marketplace.
The freedom of freelancing
There are a variety of freelancer job platforms and notice groups that are accessible online. These kind of jobs may be sporadic, but they do provide a variety of different types of jobs ranging from anything like designing a logo for a small business to assisting with the layout of a website.
Create comics and graphic novels
This is another field of design which has grown in popularity over the years and there are a couple of ways you can look at getting involved with this line of work. You could firstly look at approaching an existing comic book publisher or you could look at starting from scratch creating your own book/novel.
Blog and website designing
Providing a blog and resources to help others with website and blogging design is a hot topic that many (especially small businesses) are looking to gain more information on. Providing links to templates you have created for others to buy and implement for their own website is one way you can tie in different selling options of your design skills.
Consider becoming a consultant
Offering your expertise on all things design is another way to look at boosting your design business. You may want to set up your pricing as an hourly rate and offer services in providing professional design advice for other businesses, or even coaching other designers who may need a helping hand.
The possibilities are endless, but one thing to consider is having your design insurance policies in place to ensure you have adequate protection for yourself and your business.
Things like Professional Indemnity insurance* may provide a safeguard against potential claims from clients when your are sharing your pearls of design wisdom.
So when it comes to getting your design insurance policies for your design business sorted get in touch with BizCover today. Leave the shopping around to us! We believe in making the process to get your designer insurance cover sorted easy and simple, with no-dramas!
Visit bizcover.co.nz and get insurance for your design business without the stress so you can get on with your day. If you’d prefer to pick up the phone and chat, you can find us at 0800 249 268.
*This information is general only and does not take into account your objectives, financial situation or needs. It should not be relied upon as advice. As with any insurance, cover will be subject to the terms, conditions and exclusions contained in the policy wording. © 2023 BizCover Limited.
This information is general only and does not take into account your objectives, financial situation or needs. It should not be relied upon as advice. As with any insurance, cover will be subject to the terms, conditions and exclusions contained in the policy wording. © 2024 BizCover Limited.